The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success

Description

Now in paperback-the "Think Different" approach to innovation based on the guiding principles and enduring legacy of Apple's legendary CEO Steve Jobs. Celebrating the life and legacy of one of the most influential innovators of all time, The Innovation Secrets of Steve Jobs has become a landmark in the field, as powerful and inspirational as the man himself. This essential guide shows you how to apply Steve Jobs's seven principles of innovation to any field, dream, or endeavor. For Jobs, Apple's slogan "Think Different" was more than a marketing tool. It was a way of life-a powerful, positive, game-changing approach to innovation that you can use to unlock your creative potential, turn your passions and ideas into revolutionary products, and captivate your customers by doing what you love. These innovation secrets, like Steve Jobs himself, will continue to inspire, challenge, and motivate us all for generations to come.

Details

Author(s)
Carmine Gallo
Format
Paperback | 264 pages
Dimensions
178 x 229 x 15mm | 333g
Publication date
01 Sep 2016
Publisher
McGraw-Hill Education - Europe
Imprint
McGraw Hill Higher Education
Publication City/Country
London, United States
Language
English
Edition statement
Reprint
ISBN10
1259835898
ISBN13
9781259835896
Bestsellers rank
521,878